Google, Verizon, and Net Neutrality

A friend of mine suggested I discuss the issues surrounding some recent moves by the huge Internet companies, specifically Google and Verizon. I was hesitant at first, because this subject can get very boring very quickly.

However, the principle involved, Net Neutrality, is such a key pillar of the Internet, the subject bears explaining.  Here’s an easy video that will get you up to speed.
Google and Verizon have been working behind closed doors on an Internet traffic agreement.

Keep in mind that Verizon is a big ISP (Internet Service Provider) and Google is a big Content Provider.  While no one knows exactly what was discussed, the rumor mills on the Internet have gone full-speed.

Some people worry that Google may give Verizon users FASTER access to its content if Verizon pays Google something.  Faster access can typically only work by SLOWING everyone else BUT Verizon customers down.  And that’s the rub.

But this scenario can be reversed:  Let’s say my ISP cuts a monetary deal with Yahoo so that the only search engine I can access is Yahoo.  In return, Yahoo pays something to my ISP.

Google and Verizon are quickly distancing themselves on this issue and claiming 100% support for Net Neutrality, but we’ll see…

Eric Spellmann is the Owner and President of Spellmann & Associates, a technology company offering Amarillo Website Design, PC repair, and network maintenance. He is a featured speaker at a number of state and national technology conferences and writes a syndicated column in fourteen newspapers. In addition, he produces a weekly television segment for his local ABC affiliate. As a Texas Panhandle native, he earned his MBA from West Texas A&M University and enjoys every minute with his wonderful wife and three kids at their home in Amarillo.